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BlockBeats News, July 15th. Renowned crypto KOL Ansem stated on social media that the reason why meme coins continue to be popular in the market is that they better align with the everyday online behavior of regular users. Compared to spending hours browsing TikTok, Instagram, and other social platforms, most people may only spend a few minutes a day using a banking app. Therefore, memes naturally appeal to users due to their alignment with internet culture.
Ansem mentioned that Dogecoin's success stemmed from attracting a user base that wouldn't typically buy stocks but was willing to invest in meme coins associated with familiar figures and internet culture. As the asset size grew, institutional funds were drawn into trading, creating a positive feedback loop.
He believed that many traditional investors underestimated the younger generation's embrace of memes, internet culture, and content. The crypto industry, through tokenization, offers a unique way to tap into these social and cultural trends. The key to the industry's future lies in how to convert the retail-focused attention into an ecosystem that can generate long-term value, rather than solely relying on meme popularity.
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